The Pollen Marketing Blog » Target Market

Retail Therapy- Women’s online shopping habits

Natalie Giddings — Wed, 28 Jul 2010 06:57:22 +0000

According a study by AOL on Women’s online shopping habits – women control over $4.3 trillion, roughly 73 percent of US household spending. No surprise that many of these women squeeze 27 hours of activities into the standard 24-hour day. This is a fabulous study to put a number of your marketing programs into perspective. [...]

Retail Therapy- Women’s online shopping habits is a post from: The Pollen Marketing Blog

Corner the Market – Cater for Kids

Natalie Giddings — Fri, 25 Jun 2010 01:20:18 +0000

Companies marketing their brands as family friendly brands are more successful than those who pushed the product more than the name.

Corner the Market – Cater for Kids is a post from: The Pollen Marketing Blog

Not Happy Jan – Yellow Pages are too expensive

Natalie Giddings — Wed, 16 Dec 2009 12:38:35 +0000

How much do you spend on Yellow Pages advertising each year? More importantly, are you getting a return to justify that cost? If you are not reviewing your Yellow Pages ad results, you may be shovelling hard-earned dollars down the drain. News Flash: My Yellow Pages go straight into the recycling bin. I don’t even let [...]

Not Happy Jan – Yellow Pages are too expensive is a post from: The Pollen Marketing Blog