According a study by AOL on Women’s online shopping habits – women control over $4.3 trillion, roughly 73 percent of US household spending. No surprise that many of these women squeeze 27 hours of activities into the standard 24-hour day. This is a fabulous study to put a number of your marketing programs into perspective. Download the study here. We have also recently taken a look at retailers catering for women and their families. We already knew this right now? But there are some staggering figures below. Women love to share their product and brand opinions, as we saw on … Continue reading